Behavior before decoration
Each brief defines the user task, state, and feedback before talking about color or style.
Copy-ready AI website prompts, practical examples, and follow-up commands for building useful websites—without settling for the first generic result.
Prompt library
A focused portfolio that turns selected work into a clear professional story.
A conversion-focused launch page organized around proof, not feature clutter.
A calm monthly spending review with useful comparisons and clear exceptions.
An assumption-first calculator that exposes the full cost of a home loan.
A weekly launch cockpit for milestones, owners, risks, and decisions.
One place for deliverables, files, owners, approvals, and unanswered questions.
Brief builder
Pick the shape and constraints. The generator assembles a specific brief locally in your browser—no account or API call required.
Build a polished portfolio for a small, focused audience. Purpose Help visitors understand the main task immediately and complete it without unnecessary steps. Experience - Put the primary action in the first viewport. - Use a editorial and minimal visual direction. - Include a contact form. - Use realistic sample content instead of placeholders. - Make every interaction work on mobile and desktop. - Add accessible labels, keyboard focus states, and useful success or error feedback. Quality bar Avoid generic AI gradients, excessive cards, and marketing filler. Keep the hierarchy clear, the copy specific, and the final result ready to share. Review the finished site at mobile and desktop widths before publishing.
Field notes
Each brief defines the user task, state, and feedback before talking about color or style.
Prompts explicitly reject placeholder copy, generic gradients, dead controls, and desktop-only layouts.
Every template includes useful follow-up commands, because the first generation is a draft—not the finish line.